About us

Game Changing

TAKE YOUR SKIN TO THE NEXT LEVEL

We are a game-changing beauty conglomerate dedicated to develop appealing niche brands and to offer our customers disruptive premium skin care at true cost.

A dedicated team of family and friends started to develop brands for others in 2010, but it was not until 2015 that we started to develop our own brands and in 2016 the Niche Beauty Lab concept was born. Today, ten years after the foundation, Niche Beauty Lab has become an important player in the beauty world and our ability to craft brands remains unmatched. We have this innate desire to always do more. We are not afraid of pushing boundaries. The will to do things differently defines us.

We want to change the game!